Introduction

Discipline

Media Studies

Program

Bachelor's Degree Program

Qualification Awarded

Bachelor of Media and Creative Studies (Hons)

Awarding Institution

Universiti Tunku Abdul Rahman

Recognition of Qualification

Malaysian Qualifications Agency (MQA)

Course Duration

3 years

Intake

January, May, October

Class Location

UTAR Sungai Long Campus (Selangor)

Course Syllabus

Major Subjects

Year 1
Advertising Copywriting
Advertising Design I
Co-Curriculum
Communicative English
Creative Thinking and Idea Generation
Creative Writing
Design Studio
Elective I
Fundamentals of Public Relations
Introduction to Advertising
Introduction to Broadcasting
Introduction to Journalism
MPU1*
National Language/Other Language
Radio Broadcasting
Sun Zi's Art of War and Business Strategies

Year 2
Approaches to Communication Research
Basic Video Production
Communication Law
Creative Strategy for Advertising
Elective II
Elective III
Entrepreneurship
Interactive Multimedia I
Interactive Multimedia II
Internet Journalism
Media and Communication Theories
Media Planning
New Media and Communication
Screenplay and Scriptwriting

Year 3
Broadcast Journalism
Ethics in Media Communication
Industrial Training
Media Project
MPU1**
Politics and Media Project

Entry Requirement

1. STPM: Grade C in 2 or 3 in the relevant subjects, depending on degree programmes
2. UEC: Grade B in 5 relevant subjects
3. A-Level: Grade E in 2 or 3 in the relevant subjects
4. SAM: ATAR 70 and Grade B in at least 2 relevant subjects
5. CPU: An average of 70% in 6 relevant subjects
6. UTAR Foundation Programme
7. Matriculation Certificate, Ministry of Education
8. Foundation/Diploma qualifications in the relevant fields
9. Other recognised equivalent qualifications

Course Fees

Budget

< RM50000 (estimated total amount of the tuition and miscellaneous fees for the entire program)

Tuition Fee

RM48,500

Application Fee

RM60

The fee listed above is only for reference. For the actual information of the tuition fees, please click here to inquire.

Course Inquiry

Please email to: enquiry@utar.edu.my