简介

学科

零售管理学

课程

学士课程

颁发资格

零售管理(荣誉)学士

颁发机构

拉曼理工大学

资格承认

马来西亚学术资格鉴定机构

修习时间

3 年

招生日期

June, November

上课地点

吉隆坡文良港（总校）

课程特色

Graduates with intellectual, creative & cognitive skills.

Strong entrepreneurial spirit.

课程内容

主修科目

IT Fundamentals and Applications Business Communication
Quantitative Methods
Principles of Accounting
Economics
Business Organisation & Management
Elective I / Elective II
Principles of Marketing
Consumer Behaviour
Business Accounting
Commercial Law
Promotion in the Merchandising Environment
Retail Loss & Shrinkage Prevention
Principles of Finance
Managerial Economics
Applied Marketing Research
Retail Distribution & Logistics
Business Ethics

Retail Merchandising
Project Paper
Retail Operations Management
Sales Management
Pricing Strategy
Retail Location Analysis
Customer Relationship in Retailing
Strategic Retailing
Integrated Marketing Communications
Digital Marketing
International Retailing
Entrepreneurship
Retail Marketing
Case Study
Industrial Training
Elective III/ Elective IV

Compulsory Courses:
English Language, English for Communication, English for Management, Tamadun Islam dan Asia, Critical Thinking, Hubungan Etnik, Contemporary Malaysian Issues, Bahasa Kebangsaan A, *Co-curricular.

*Co-Curricular Courses can be taken in any semester of the study

选修科目

Retail Distribution & Logistics, Retail Operations Management, Strategic Retailing, etc.

入学资格

(1) STPM - Grade C in 2 relevant subjects
(2) A Level - Grade D in 2 relevant subjects
(3) UEC - Grade B in 5 relevant subjects
(4) TAR UC - Foundation in Business OR Relevant Diploma
(5) Other IHL - Relevant Foundation/ Diploma accredited by MQA

Compulsory subjects:
(1), (2), (3) and (4) must include -
i) SPM Pass/ O Level Grade E (Pass) in Mathematics/ UEC Grade C in one mathematics subject
ii) SPM Pass/ O Level Grade E (Pass)/ UEC Grade B in English Language

Note:
a) Student without a credit in SPM Bahasa Melayu are required to pass Bahasa Kebangsaan A before the award of Bachelor Degree.
b) TAR UC Diploma will be accepted on credit transfer into Bachelor Degree programmes.
c) Equivalent qualifications from other IHL will be considered on a case-by-case basis.

课程费用

预算

< RM35000 （全课程学杂费预计总额）

学费

RM 34,000

以上列出的费用仅供参考，欲获取准确的学杂费资讯，请点击查询

课程咨询

若有任何疑问，请点击查询。

Tunku Abdul Rahman University of Management and Technology (TAR UMT)

东姑阿都拉曼管理及工艺大学