Tunku Abdul Rahman University of Management and Technology (TAR UMT)
Tunku Abdul Rahman University of Management and Technology (TAR UMT)

Tunku Abdul Rahman University of Management and Technology (TAR UMT)

东姑阿都拉曼管理及工艺大学

Diploma in Public Relations

Introduction

Discipline
Public Relation
Program
Diploma Program
Qualification Awarded
Diploma in Public Relations
Awarding Institution
TAR UMT
Recognition of Qualification
Malaysian Qualifications Agency (MQA)
Course Duration
2 Years
Intake
June, November
Class Location
  • TAR UMT (Kuala Lumpur Main Campus)
  • TAR UMT (Penang Branch Campus)
  • TAR UMT (Perak Branch Campus)

Course Syllabus

Major Subjects
Fundamentals of Public Relations
Fundamentals of Integrated Marketing
Fundamentals of Communication Theories
Introduction to Information Technology
Presentation Tactics for PR
Production and Publication for PR
Electronic Media Studies
Introduction to Electronic Publishing
Public Oration
Customer Relations
Writing for the Mass Media OR *Chinese Writing for the Mass Media*is only for students with a pass in Bahasa Cina at SPM level.
Public Relations Writing
Introduction to PR Event
Public Opinion and Persuasion
Communication Law
Internship
Public and Media Relations
Introduction to Digital PR
Introduction to Research Methods
Entrepreneurship
Electronic Media Writing OR Media Copy Editing

Language, Mata Pelajaran Pengajian Umum (MPU) and Co-curricular Courses:
English for Tertiary Studies, Penghayatan Etika dan Peradaban, Integrity and Anti Corruption, Academic English, Civic Consciousness and Volunteerism OR Bahasa Kebangsaan A*is compulsory for students without Credit in Bahasa Malaysia at SPM level. , Professional English, *Co-curricular

*compulsory Co-Curricular Course is taken in the semesters stated in programme structure in student’s programme handbook.

Entry Requirement

(1)SPM - 3 Credits in the relevant subjects
(2)O Level - 3 Grade C in the relevant subjects
(3)UEC - 3 Grade B in the relevant subjects
(4)Certificate - Relevant Certificate accredited by MQA OR relevant Skilled/Technical/Vocational Certificate accredited by MQA or recognised by the Malaysian Government

Compulsory subject:
(1), (2) and (3) must include SPM Credit/ O Level Grade C/ UEC Grade B in English Language#

# Grade B and above in English Language conducted by TAR UMT is accepted as having fulfilled the English Language requirement for applicants with a pass in SPM/Grade D or Grade E (Pass) in O Level/Grade C in UEC in the required English Language subject

Note:
a) SPM holders must have at least a pass in Bahasa Melayu and SPM holders from Year 2013 onwards must have at least a pass in Sejarah.
b) Students without a credit in SPM Bahasa Melayu are required to pass Bahasa Kebangsaan A before the award of their Diploma.
c) Equivalent qualifications or qualifications from other Institution of Higher Learning (IHL) will be considered on a case-by-case basis.
d) Subject to the Ministry of Higher Education's latest requirements.

Course Fees

Budget
< RM20000 (estimated total amount of the tuition and miscellaneous fees for the entire program)
Tuition Fee
RM 19,700
Application Fee
N/A

The fee listed above is only for reference. For the actual information of the tuition fees, please click here to inquire.

Course Inquiry

FACULTY OF COMMUNICATION AND CREATIVE INDUSTRIES
TUNKU ABDUL RAHMAN UNIVERSITY OF MANAGEMENT AND TECHNOLOGY
JALAN GENTING KELANG
SETAPAK
53300 KUALA LUMPUR

TELEPHONE: +603-41450123 / 41450100
Ext no. 3583, 3532
EMAIL : fcci@tarc.edu.my

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