新加坡管理学院
新加坡管理学院

Singapore Institute of Management

新加坡管理学院

SIM-RMIT Bachelor in Business (Marketing)

简介

学科
行销管理学, 国际行销管理学
课程
学士课程
颁发资格
RMIT University - Bachelor in Business (Marketing)
颁发机构
RMIT University, Australia
修习时间
1.5 - 3 年
招生日期
January, July
上课地点
  • 新加坡管理学院

课程特色

RMIT has a five-star QS ranking for excellence in higher education and is ranked 18th in the world and 3rd in Australia among universities less than 50 years old (2017-18 QS Top 50 Under 50 index).
The Bachelor of Business (Marketing) has a successful history of producing outstanding graduates for the marketing industry. Blending practical theory with modern, industry-based learning; the program
82.7% graduates found jobs within 6 months of completing their studies
Bond-free Scholarship for Diploma and Degree programmes are available

课程内容

主修科目
To be awarded the Bachelor of Business (Marketing) degree, student must complete, or exempted from completing (depending on their advanced standing status), a total of 24 modules comprising:

8 Common Core Modules

BUSM4192 Introduction to Management
ACCT2060 Accounting in Organisations and Society
ECON1025 Prices and Markets
MKTG1199 Marketing Principles
ECON1035 Business Statistics 1
ECON1016 Macroeconomics 1
ISYS2059 Business Information Systems
LAW2446 Commercial Law
8 Degree Major Modules

MKTG1052 Buyer Behaviour
MKTG1047 Market Research
MKTG1266 Marketing Communication
MKTG1268 Service Quality
MKTG1281 Applied Brand Management
MKTG1427 Digital Marketing
MKTG1270 Product Innovation and Management
MKTG1275 Strategic Marketing
8 Electives, which may be made up of :

1 Second Business Major; OR
1 Business Minor and 1 Second Minor; OR
1 Business Minor and 4 Electives

Visit our official website for more details.

入学资格

Pass SIM Diploma programme
STPM – minimum average GPA of 2.33 (C+ average)
UEC - minimum average GPA of 2.20 (B4 average)
3 ‘A’ level passes, a minimum of C or better in General Paper at AS Level meets the English requirement
English reqmt: iELTS 6.5 (with no band less than 6.0) or TOEFL 580 or 92 iBT or Successful completion of a recognized approved Diploma qualification or higher, where the language of instruction was English

课程费用

预算
< RM150000 （全课程学杂费预计总额）
学费
S$23,112.00 for 12 modules - S$46,224.00 for 24 modules
申请费
S$ 481.50 (International students) / S$ 96.30 (Singaporean/PRs)

以上列出的费用仅供参考，欲获取准确的学杂费资讯，请点击查询

课程咨询

SIM Malaysia Rep Office:
30F, The Gardens North Tower, Mid Valley City,
Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia
Whatsapp No: +60 17-457 0878
Office Tel: +603 2035 9680 / 81
Email: sim.my@sim.edu.sg

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