New Era University College
New Era University College

New Era University College


Bachelor of Arts (Hons) in Visual Communication (BVC)


Fine Art, Graphic/ Visual Design
Bachelor's Degree Program
Year Established
Qualification Awarded
Bachelor of Arts (Hons) in Visual Communication
Awarding Institution
New Era University College
Recognition of Qualification
Malaysian Qualifications Agency (MQA)
Course Duration
3 years (total up 8 semesters, incl. Industrial Training)
February, May, September
Class Location
  • New Era University College (Kajang)


Globalisation and new developments in information and media technology are reshaping visual communication design.
Bachelor of Arts (Hons) in Visual Communication is a combination of practice and theory to develop your creative, intellectual and technical skills.
Students are required to work on real community and industry projects and build a body of work for their portfolio.
They will also experiment with both traditional and emerging design practices, and develop a visual language that allows them to work across digital, physical and analogue media.
This visual language is broad, encompassing typography, interaction and image-making.

Course Syllabus

Major Subjects
第一年 Year 1
情境学习 Contextual Studies
● 设计图像 Design With Images
● 视觉传达设计概论 Introduction to Visual Communication
● 视觉叙述 Visual Narrative
● 设计类型 Design With Types
● 视觉传达设计史 History of Visual Communication

技能学习 Technical Skills
● 插画 1 Illustration 1
● 插画 2 Illustration 2
● 字体与排版设计 Typography
● 图像和标记 Images and Mark-making
● 摄影 1 Photography 1

第二年 Year 2
情境学习 Contextual Studies
● 视觉文化 Visual Culture
● 视觉传播研究与设计 Visual Communication Research and Design
● 设计研究方法 Design Research Method
● 营销策略概论 Introduction to Marketing Communication

视觉传达设计 Visual Communication Design
● 视觉传达设计程序 Visual Communication Design Process
● 广告视觉传达运用 Advertising in Visual Communication
● 社会创新设计 Design Social Innovation
● 出版设计 Publication Design
● 包装技术 Packaging Technology
● 使用者介面与经验 UI/UX

技能学习 Technical Skill
● 摄影 2 Photography 2
● 视觉序列 Visual Sequencing
● 移动图像 Moving Image

第三年 Year 3
专业发展 Professional Development
● 实习 Industrial Training
● 专业学习 Professional Practice
● 工作室实践 Studio-based Project
● 论文写作 Academic Report Writing

情境学习 Contextual Studies
● 设计管理 Design Projects Management

Entry Requirement

• STPM (CGPA 2.0) with 2 Principal Passes
• UEC with 5 Credits
• Foundation in Art and Design (CGPA2.0), New Era University College
• Diploma in Graphic Design (CGPA2.0), New Era University College
• Diploma in Digital Media Design (CGPA2.0), New Era University College
• Diploma in Visual Arts (CGPA2.0), New Era University College
• A Level / Other qualifications deemed equivalent by MQA

Course Fees

< RM45000 (estimated total amount of the tuition and miscellaneous fees for the entire program)
Tuition Fee
RM 41,900 (Including Application Fee )
Application Fee

The fee listed above is only for reference. For the actual information of the tuition fees, please click here to inquire.

Course Inquiry

Marketing & Sales Department
Tel: 03-87392770 ext: 121/123/125

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