MERDEKA University Berhad (China Technical and Vocational Education Scholarship)
MERDEKA University Berhad (China Technical and Vocational Education Scholarship)

MERDEKA University Berhad (China Technical and Vocational Education Scholarship)

独大教育机构（中国职业教育奖学金）

Film

Introduction

Discipline
Filming
Program
Master's Degree Program
Qualification Awarded
Master’s Degree
Awarding Institution
Xiamen University of Technology
Recognition of Qualification
China
Course Duration
3 years
Intake
September
Class Location
  • Xiamen University Of Technology

Specialty

In 2021, the School of Culture Industry and Tourism of Xiamen Polytechnic University will recruit Master's degree students in Arts (Film Field) for the whole country.
Relying on research platforms such as Fujian Provincial Social Science Research Base Cultural Industry Research Center, Fujian Provincial University Humanities and Social Science Research Base Future
Media Development Research Center, and Fujian Provincial New Characteristic Think Tank Cross-Strait Cultural and Creative Research Institute, and echoing the rapid development of national cultural
industry and the demand for high-level talents in film industry management and network audio-visual industry management in Fujian Province, especially Xiamen City, to promote the high-quality
development of film and television industry and network audio-visual industry.
Conduct research on film marketing and management of the online audio-visual industry, and train high-level professionals in the film and television industry, the online audio-visual industry and
related fields, as well as government cultural management departments and cultural enterprises to adapt to the Chinese film industry from a global perspective.

Course Syllabus

Major Subjects
Research Direction:
01 Film Planning and Creativity: aiming to cultivate professionals who are familiar with the development of creative industry and film industry, master the operation rules of film projects, have creative thinking and planning ability, understand the market phenomenon and its rules, and are able to provide complete and orderly planning and solutions in the whole process of film projects, especially in the pre-licensing stage, design and production stage, post-distribution stage, as well as in the development of film derivatives and "film + They are able to provide complete and orderly planning and solutions in the whole process of film projects, especially in the pre-licensing stage, design and production stage, post-distribution stage, as well as in the development of film derivatives and the integration of the "film+" industry.

02 Film Marketing Direction: Aiming to cultivate high-level professional talents who are familiar with the history, current situation and development trend of the international and Chinese film industry, have a firm grasp of the laws of film and television market operation and management, possess the quality and ability of film integrated marketing communication, management and execution, understand film promotion and distribution business as well as be familiar with film production process and operation of film and television operation projects, and have strong practical operation and research of film integrated marketing. The major of this programme is to provide professional talents with a strong understanding of film promotion and distribution, as well as familiarity with the film production process and operation of film and television business projects.

03 Direction of Network Audiovisual Industry Management: The aim is to train students with the ability to analyse and deal with the network audiovisual industry in a convergent development environment, be familiar with the operation and management rules of the network audiovisual industry, understand the political direction, public opinion guidance and value orientation of the development of the network audiovisual industry, understand the deployment and application of new generation information technology in the network audiovisual industry, focus on the new development concept of the network audiovisual industry, the development of the whole industry chain and high quality development, and focus on the new development concept of the network audiovisual industry, They are high-level professionals with strong management and research capabilities in the network audiovisual industry.

Entry Requirement

Hold a Bachelor's degree
Under 35 years of age
Highly motivated and willing to pursue further studies
(For more information on basic academic requirements, please visit our website: https://www.merdeka-university.org.my/)

Course Fees

Budget
< RM200000 (estimated total amount of the tuition and miscellaneous fees for the entire program)
Tuition Fee
Scholarship / Tuition Fee ( Please refer to https://www.merdeka-university.org.my/information/china-university-fees/)
Application Fee
RM50
Registration Fee
-

The fee listed above is only for reference. For the actual information of the tuition fees, please click here to inquire.

Course Inquiry

Merdeka University Berhad 独大教育机构
03-87397080 / 012-2429912 / 016-7241919

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