工业联系

学士课程

3 Years

March, June, October

• 吉隆坡建设大学

Year 1
Theories of Communication, Introduction to Social Science, Critical Reading Skills, Basic Marketing, Office Application Technology, Hubungan Etnik / Pengajian Malaysia 3, Human Communication, Introduction to Corporate Communication, Tamadun Islam & Tamadun Asia / Bahasa Melayu Komunikasi 3, Small Group Communication, Mass Media and Society, Introduction to Corporate Multimedia , Communication Laws and Ethics, U2 Subject, Public Speaking

Year 2
Organizational Communication Strategies, Cross Cultural Communication, Corporate Writing, Publicity, Basic Entrepreneurship, Meeting Skills, Free Elective I, Corporate Communication Strategies, Managing Media Relations, U3 Subject, Corporate Interviewing, Managing Advertising and Promotion, International Relations, Managerial Communication, Research Methods, Knowledge Management

Year 3
Project Paper, Crisis Communication Management, Integrated Marketing Communication, Effective Negotiation, Free Elective II, International Marketing, Internet Marketing, U4 Subject, Industrial Training