Asia Pacific University of Technology & Innovation
Asia Pacific University of Technology & Innovation

Asia Pacific University of Technology & Innovation

亚太科技大学

BACHELOR OF ARTS (HONS) IN BUSINESS MANAGEMENT WITH A SPECIALISM IN BUSINESS ECONOMICS

Introduction

Discipline
Business Administration Management
Program
Bachelor's Degree Program
Qualification Awarded
BACHELOR OF ARTS (HONS) IN BUSINESS MANAGEMENT
Awarding Institution
Asia Pacific University (APU) Degree Award / APU-DMU Dual Degree Award
Recognition of Qualification
Malaysian Qualifications Agency (MQA), Malaysian Institute of Chartered Secretaries and Administrators (MAICSA), Malaysian Association of Company Secretaries (MACS), Chartered Institute of Management Accountants (CIMA)
Course Duration
3 Years/6 Semesters
Intake
March, July, September, November
Class Location
  • Asia Pacific University of Technology & Innovation （Bukit Jalil）

Course Syllabus

Major Subjects
Level 1

Common Modules
Digital Thinking and Innovation
Quantitative Skills
Business and Communications Skills
People Management
Business Economics
Fundamentals of Accounting
Marketing
Business Law
Fundamentals of Entrepreneurship

Specialised Module
Introduction to Management

Level 2
Common Modules
Behavioural Science in Organisations
Digital Marketing
Innovation Process
Business Research Methods
Delivering Customer Value
Managing Finance

Specialised Modules
Operations Management
E-Business Management
Business Ethics and Governance
Applied Artificial Intelligence for Business
Intermediate Microeconomics for Business
Intermediate Macroeconomics and Policy

Internship 16 weeks

Level 3
Common Modules
Venture Building
Global Marketing
Managing People and Performance

Specialised Modules
Strategic Management
Project Management
Managing Change
Enterprise Resource Planning
Investigations in Business Management
Managing International Supply Chain
Final Year Project
Applied Business and Managerial Economics
International and Development Economics for Managers

Entry Requirement

Direct Entry to Level 1 of the Degree:
STPM
2 Passes in STPM with a minimum Grade C (GP 2.0) and a Pass in English and Mathematics at SPM Level or its equivalent.

A-Level
2 Passes (Grade A-D) in A-Level with a Pass in English and Mathematics at SPM/ O-Level/ IGCSE or its equivalent.

UEC
5 Grade B’s in UEC with a Pass in Mathematics and English.

Matriculation/ Foundation
Passed Foundation programme (minimum CGPA of 2.0).

Direct Entry to Level 2 of the Degree:
Successful completion of the APU Diploma or
Successful completion of studies in another recognised institute with academic credits equivalent to Level 1 of an Honours Degree
(Subject to the approval of the APU Academic Board)

Course Fees

Budget
< RM125000 (estimated total amount of the tuition and miscellaneous fees for the entire program)
Tuition Fee
RM100,400
Application Fee
RM800
Other Fees
Library Deposit(refundable)/ RM500

The fee listed above is only for reference. For the actual information of the tuition fees, please click here to inquire.

Course Inquiry

Student Services Department - info@apu.edu.my
Contact Number: 03-8996 1000

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