亚太科技大学
亚太科技大学

Asia Pacific University of Technology & Innovation

亚太科技大学

数码广告荣誉学士学位

简介

学科
广告设计
课程
学士课程
颁发资格
数码广告荣誉学士学位
颁发机构
亚太科技大学学士文凭 / 亚太科技大学 - 德蒙福特大学 双文凭学位
资格承认
马来西亚学术资格鉴定机构
修习时间
3 年/6学期
招生日期
June, November
上课地点
  • 亚太科技大学 （武吉加里尔）

课程内容

主修科目
Degree Level 1:
Trends and Visual Thinking
Motion Graphics
Creative Project
Project Management
Digital Illustration
Introduction to Graphic Design
Principles of Advertising
Client Brief Concept
Marketing Fundamentals, Consumer Behavior and Creative Practice

Degree Level 2:
From Script to Screen
Digital Film Production
Creativity and Innovation
Visual Culture
Advertising: Industry, Culture and Practice
Professional Practice: Client and Agency Management
Brand Strategy and Application
Advertising: Media Planning and Purchasing
Digital and Experiential Advertising
Copywriting and Creative Direction

Degree Level 3:
Research Project Report
Exhibition Design
Design Futures
Integrated Marketing Communications
Digital Advertising: Individual Professional Project
Digital Advertising Analytics
Digital Advertising: Team Professional Project

入学资格

Direct Entry to Degree Level 1:
• A Pass in STPM with a minimum Grade C (GP 2.00) in any 2 subjects
• 2 Passes in A-Level
• 5 Grade B's in UEC.
• A Pass in Matriculation or Foundation studies with minimum CGPA of 2.00.

Direct Entry to Degree Level 2:
• A Diploma in Design & Media or equivalent with a minimum CGPA of 2.50. Candidates with CGPA below 2.50 but above 2.00 may be admitted subject to a rigorous internal interview or submitting a relevant portfolio.

Note: All applicants will be individually assessed via a portfolio, interview including drawing.

课程费用

预算
< RM90000 （全课程学杂费预计总额）
学费
RM 87,000
申请费
RM800
其它费用
Library Deposit(refundable)/ RM500

以上列出的费用仅供参考，欲获取准确的学杂费资讯，请点击查询

课程咨询

APU学生事务部 - info@apu.edu.my
电话: 03-8996 1000

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