新加坡管理学院
新加坡管理学院

Singapore Institute of Management

新加坡管理学院

SIM-UoS - Bachelor of Arts (Honours) in Sports Studies and Marketing

简介

学科
行销管理学, 商业行政管理学, 创意产业管理学, 零售管理学
课程
学士课程
颁发资格
University of Stirling - Bachelor of Arts (Honours) in Sports Studies and Marketing
颁发机构
University of Stirling, Scotland
修习时间
2 年
招生日期
August
上课地点
  • 新加坡管理学院

课程特色

The Bachelor of Arts (Honours) in Sports Studies and Marketing is developed and awarded by the University of Stirling, UK.
The sports industry is one of the sectors experiencing economic growth in both Singapore and globally. The sports industry generates as much as $700 billion yearly in sporting goods, apparel, equipmen
Sports is big business, from the Olympics watched by a world audience, to a charity run on the East Coast. In Singapore alone, the government estimated it is worth S$2 billion. There is a demand for p
This degree programme teaches you knowledge and skills in two disciplines necessary for a successful career: managing sports, and marketing sports. It is taught on SIM campus by academics from the Uni
82.7% graduates found jobs within 6 months of completing their studies

课程内容

主修科目
Year 1
· Fundamentals of Business & Management

· Fundamentals of Marketing

· Leisure Management and Consumption

· Sustainable Marketing

· Retail Studies

· Sports Studies – Issues and Concepts

Year 2
· Digital and Experiential Marketing

· Managing the Business of Sport

· Sports Policy

· Understanding Consumers

· The Business of eSports

· Delivering Value in the Digital Age

Year 3
Pathway 1

· Sport Marketing

· Sport Governance

· Developing Sustainable Events

· Dissertation*

课程费用

预算
< RM150000 （全课程学杂费预计总额）
学费
S$47,187.00
申请费
S$ 481.50 (International students) / S$ 96.30 (Singaporean/PRs)

以上列出的费用仅供参考，欲获取准确的学杂费资讯，请点击查询

课程咨询

SIM Malaysia Rep Office:
30F, The Gardens North Tower, Mid Valley City,
Lingkaran Syed Putra, 59200 Kuala Lumpur, Malaysia
Whatsapp No: +60 17-457 0878
Office Tel: +603 2035 9680 / 81
Email: sim.my@sim.edu.sg

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