Quest国际大学
Quest国际大学

Quest International University (QIU)

Quest国际大学

Bachelor of Mass Communication (Honours) Advertising

简介

学科
广告学
课程
学士课程
颁发资格
Bachelor of Mass Communication (Honours) Advertising
颁发机构
Quest International University Perak
资格承认
Malaysian Qualifications Agency (MQA)
修习时间
3 years
招生日期
April, July, September
上课地点
  • 霹雳Quest国际大学

课程内容

主修科目
Core Courses

Creative and Critical Thinking
Mass Media in Society
Communication Theory
Scripting for Media
Elective 1: Introduction to Corporate Communication / Introduction to Journalism
Sociology
Persuasive and Strategic Communication
Marketing Communication
Rhetoric, Articulation and Persuasion
Media and Consumer Analytics
Social Psychology
Digital Photo & Videography
Media Law and Ethics
Creative Writing for Media
Visual Communication
Event Management
Communication Research
Introduction to Brand Management
Media Psychology
Advertising Principles
Globalisation and Communication
Research Project I
Strategic Media Planning
Innovative Media
Research Project II
Brand Identity Design
Advertising Campaign
Industry Training

入学资格

Sijil Tinggi Pelajaran Malaysia (STPM)
Pass STPM or equivalent with a minimum of Grade C (CGPA 2.0) in two (2) subjects AND credit in English at SPM level

General Certificate of Education Advanced (”A”) Level
Pass A-Level with a minimum of full passes in two (2) subjects

Unified Examination Certificate (UEC)
A minimum of grade B in five (5) subjects including English

Diploma
Pass with minimum CGPA 2.00 and credit in English at SPM level or equivalent

Matriculation / Foundation
Pass with minimum CGPA 2.00 and credit in English at SPM level or equivalent

Other Qualifications
Other equivalent qualifications recognised by the Malaysian Government

课程费用

预算
< RM40000 (全课程学杂费预计总额)

以上列出的费用仅供参考,欲获取准确的学杂费资讯,请点击查询

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